Industry: Special Events - JNS Next

Creating Hollywood’s Playground

How the City of Palm Springs Shines in the Spotlight at the International Film Festival   JNS Next and Summerland Creative have joined forces to craft a captivating concept for this year’s Palm Springs International Film Festival Opening Welcome Video, celebrating Palm Springs as “Hollywood’s Playground.” This video pays homage to the city’s iconic role …

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2025 Hollywood’s Playground: PSIFF Commercial

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Understanding the Importance of SMERF Meeting Groups

Event planning can be a whirlwind of excitement, logistics, and juggling multiple factors to ensure a successful gathering. In this chaotic world, there exists a unique acronym that adds a touch of quirkiness and amusement: SMERF. No, it’s not a mischievous blue creature from a children’s book; it stands for Social, Military, Educational, Religious, and …

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Planning Your Virtual Presence

Usually around this time of year, the JNS Next team is gathering loads of business cards, collateral material and our branded trade show booth backdrops in preparation for the CalTravel Summit. We look forward to this conference every year (in addition to several others) because we benefit hearing firsthand from leaders in the tourism industry, …

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